The Karma Agency: Consequential Ideas - thoughtful, intentional and designed for impactConsequential ideas in branding, advertising and communications

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Reading Client Cues is Key to PR Success

As PR practitioners it’s our job to know the latest and greatest ways to communicate our clients’ messages and engage...

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What We Can Learn From: Wegmans

It seems like everyone is a foodie these days. Shopping at Acme and limiting your cheese knowledge to yellow or white...

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Moms Know Best

The first three months is chaos. Don’t plan anything. The truest advice I’ve ever received. Because, yes, the first...

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What Motivates You?

Day 1 (3/10) – Sitting around the oversized table, I notice my palms begin to sweat. “Ew,” is my first thought; “Why...

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Blogging Like A Girl

Always, Procter & Gamble’s brand of feminine hygiene products, recently released its follow-up advertisement in the...

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That Doesn’t Sound Like Me

Excessive screen time is a common catalyst for many parent-child battles these days. In one recent skirmish over...

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