Jen is a seasoned writer, editor, and content strategist, having spent twelve years at women’s lifestyle brand Anthropologie, where she led both their customer communications and social media teams. Prior to that, Jen held various roles in B2B marketing and public relations while living in Washington, DC. A published poet and short fiction writer, Jen enjoys helping both nascent and established brands hone their voice and tell engaging narratives.
Jen is a former D-I hooper, who recently ditched her high tops for bare feet, earning her teaching certification in Baptiste yoga. Born squarely along on the Pisces-Aries cusp and confident her spirit animal is a house cat (“Some days I'm around; others, check under the bed.”), Jen currently resides in South Jersey with her husband and two young daughters, who desperately want - yep - a cat.
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Brand Value in the Aisle: The COVID Effect
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