Hi! We're glad you're here. Karma Agency is now part of Material,
and our site will be migrating to materialplus.io in the near future. Bookmark me!
← back to portfolio

Main Line Health

MLH hero image
MLH Info Graphic

In one of the country’s most competitive healthcare markets, our work to establish strategic brand positioning distinguishes Main Line Health from the many academics and other competitors. When you recognize that the true promise of great medicine is less medicine, it’s easy to see that no one delivers that better than a community-based health system with a mission to prevent illness and manage health over a lifetime.


  • Our Services
  • Brand Strategy
  • Film
  • Multichannel & Digital Advertising
  • UX & Web Design
  • Collateral
  • Lead Generation
MLH Secondary Image

We activated a deeply personal, human-centered promise through internal communications, advertising and content strategies across social media and at MainLineHealth.org

MLH Be seen

Be seen is the promise to deliver mindful care, to hold space for patients and to treat them as though they matter. Because when patients feel truly seen is how they will best tend to their health. And when patients are truly vulnerable is how Main Line Health will best tend to them.

Be seen is a reminder, an invitation and a promise: We hear you. We see you. We serve you.

MLH Jack quote
MLH website
MLH Phone Mockups
MLH Annual Healthcare Award
MLH Print
MLH Print 3 Up
MLH Billboard
MLH Pull Quote 2

"The pride I felt during the commercial was immense and the positive feedback from everyone in the room was awesome. I've worked here over 20 years so all of our friends know where I work. The human feel made everyone in the room reflect on their personal or family member experience at one of our facilities. It started great conversations about how blessed everone is to have Main Line Health in our backyard."

- Jeff Mitchell, Epic Ancillary Applications Manager

MLH Photography 01
MLH Photography 02
MLH Photography 03